Benton Convention Center
$20 Million Dollar Reinvention Now Complete

One of the largest meeting facilities in North Carolina, the Benton Convention Center offers groups a convenient central location. During the $20 million reinvention, the Benton’s features and amenities were further enhanced.

  • Now showcasing 105,000 sq. ft. of flexible meeting space – exhibit halls, breakout rooms, reception areas, three ballrooms, boardroom.
  • The reinvention positively impacted the Main Level by adding an additional 5,000 sq. ft. of pre-function area adjoining Winston Hall. The Lower Level’s 50,000 sq. ft., multi-functional space now features a carpeted ballroom and conference rooms.
  • Key design elements created more open, flexible breakout meeting space.
  • Significant structural, design and technology upgrades were added to the interior and exterior of the building.
  • Complimentary high-speed wireless Internet for groups and attendees.
  • Incorporated architectural nods to Winston-Salem’s historic arts, tobacco and textile roots.
  • Local artists and artisans were commissioned to create works of art; now on display throughout the facility. Click to view the Public Art Project.
  • New windows and skylights give the venue a contemporary, open and inviting aesthetic.
  • Connected to the Marriott, Embassy Suites and parking decks via climate-controlled walkways.
  • The combined complex maintains 175,000 sq. ft. of meeting space.
  • 461 total guest rooms and suites.
  • Personalized menus.
  • In-house audio visual staff.

Twin City Quarter, 425 North Cherry Street, Winston-Salem NC 27101 Phone:  336.397.3614

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